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The Marketing Department primary role is to build brands and to support the Retail and Food Service Divisions.
Brand Building has to have an integrated marketing approach supported Above and Below the Line. Our campaigns reflect this in the allocation of budgets to support the brand in all medias and crucially at the same time at the point of purchase .
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| For our brands forward planning is crucial, working closely with our principals budgets and targets are forecasted well in advance to ensure strategic planning for the short, mid and long terms.
Being ahead of the market and leading trends in consumer habits means a deep understanding of the market must be maintained by constant review of performance and actions of competitors. |
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ipH Ltd implements a full range of marketing activities to ensure strong building of brands
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Media Planning ATL
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Creative and implementation of full TV,Radio,Outdoor Print Media campaigns
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BTL – Direct Sampling, Promotions,
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Sponsorships
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On – Pack offers
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Tailor Made promotions with key Accounts |
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ipH Ltd offer service to the Food Service sector for :
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